In case you only do 1 thing nowadays ensure it's getting an asset (content material advertising)

By definition "an asset is a resource controlled by the entity consequently of past occasions or transactionsand from which future economic advantages are expected to flow for the entity."

Bit of a mouthful I know, but Assets are genuinely the only factor we must invest in. So how do we do that?

Content material!

Each time we generate a piece of content material, whether that's a video, an article or perhaps a press release we are investing in an asset. As online marketers the idea of residual income is amazing appropriate? Sell one thing after after which get paid every single week, month or year for it.

The important portion is you only do the function once.

Effectively I wonder when you've got ever viewed as building residual website traffic?

As marketers if we are able to do one thing when like generate a video or create an report then get an ongoing stream of website traffic flowing to our capture web page or web site. Effectively we can, and like most successful marketers I do it often, in truth I'm performing it at the moment.

This stream of website traffic will continue to build each day as an increasing number of persons see your content material and click by means of for your website. supplying you realize exactly where to place it.

Assume on the online like a property portfolio - each time you distribute a brand new piece of content material, this could be in the method of an short article, a blog post, a video, a squidoo lens, a Facebook page or 1 from the 50000000 other techniques. It can be like owning a piece of real estate, If we could develop property this very easily we would all be accomplishing it ideal?

So believe of it like this to get a second, you upload a video to YouTube, this video gets ten views a month. You also distribute an post to Ezine directory; this article also gets ten new views each month.

You have now got 20 new pairs of eyes looking at you or your provide every month.. it's a start out but that you are not going to jump about the space just but. So what do we do? Scale it as much as producing 2 pieces of content per day, daily for 30 days.

So we are going to then have 60 exceptional articles, videos or whatever you have created to share around the web and I want to dispel a myth on duplicate content. In the event you wrote it you could put it wherever you wish! This can be known as syndicated content and you'll by no means get penalised by any search engine for it. So we truly put the content material in more than 1 location, if you are studying with me you will know the 6 locations I recommend, so let's say you might have the content within the 6 locations each and every receiving ten views a month, except now we have 60 pieces of content in 6 locations so 6 x 60 = 360. Each and every receiving let's say 10 views a month (which is an extremely low quantity) that's 260 x 10 = 3600 views, and let's say your capture web page converts at 20% that may be 720 fresh leads!

I hope you enjoyed reading my article, please visit my blog for more information on Web Content Marketing or just an over all Content Marketing Strategy